Joan is an associate marketing representative with Lutron Electronics, creators of the lighting dimmer. Working in the residential systems division, Joan develops marketing strategies for their lighting products as well as deals with local installers to ensure they are outfitted with the necessary tools!
Transcript
>> So my name is Joan Kurylak and I graduated from Penn State last year in May. And right now I work at Lutron Electronics. And what I do there, I'm an associate marketing representative. If you're not familiar with Lutron, a lot of people hear the name and they don't, they haven't heard of it. We actually invented the dimmer, so, you know, in your dining room or wherever where you have the rotary dimmer or whatever. That was actually our company's first invention back in the late 1950s, early 1960s. And so now what I do at Lutron is I work on our residential systems side. I do all the marketing for how that product is marketed and sold through our distributors, and how we get trained professionals to install. I do all the marketing for them. And then also I help work with those installers and a third-party company to give them tools that they can use to market the products to end consumers. So I work with our product team and my boss who is our product marketing manager. And sort of throughout the year we set our strategy on what we're going to do. And then a lot of my job is actually taking those things and making them happen. So we need a new piece that will explain how this product fits into this industry. So I'll work directly with the design team to get something accomplished, work between the design team and the strategy team more so to figure out is this on the spot? So most of the time I'm in the office working with a team between designers and people more on the business side to get these materials and programs created. And occasionally too I do actually get out in the field.
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